Sunday, March 18, 2007

The ATTENTION Economy

Okay, I know it's been said enough, that we work and play in a so-called attention economy.

Like you maybe, I can buy into this.

We also live in a reputation economy as well - since, presumably, it's said we get more attention according to our reputation.

And I can buy into that too - especially since most of us never seem to get enough!

Given that those engaged in eCommerce - like more than a few of us bloggers, for instance - are part of this new media revolution we've heard so much chatter about - and we've heard it said...

... "You are the media"...


... I was naturally led to a desire to step back and examine where we've been... so I could better understand...


"Where do we go from here?"


This series of documentaries is from Adam Curtis, in conjunction with the BBC, and if you haven't taken the time to check them out, I recommend them wholeheartedly.

Block off an hour at a sitting so you can savor each episode - they're that good!

You might want to turn to this BBC overview first.


"The Century of the Self"


Part I: Happiness Machines

Part II: The Engineering of Consent

Part III: There is a Policeman Inside All our Heads - He Must be Destroyed

Part IV: Eight People Sipping Wine in Keppering


But, in order to capture the full flavor of the messages contained in this series, perhaps you may want to fast forward a little more, to another three-part co-production, by the same creators, called...


"The Power of Nightmares"


Your homework now nearly complete, herewith is a video, by Austin's own Alex Jones, called...


"Terrorstorm"


If these don't get your attention, then what does this say about our reputation - or our economy?

What does all this chatter say about you and me?